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Know Your Customer: Getting Serious about Unlocking Customer Insight

White Paper Published By: Oracle
Oracle
Published:  Nov 06, 2012
Type:  White Paper
Length:  11 pages

Today's financial services organizations covet customer insight and understanding like never before. It represents the key to growth and profitability in an industry increasingly saddled with a more stringent regulatory environment, as well as diminished product differentiation and more limited fee-based revenue opportunities. The industry is now earnestly turning its attention to gaining the analytical capabilities that represent the final mile in the quest for an accurate and complete understanding of the customer and his or her total relationship with and value to the organization. Learn how to position your organization to truly capitalize on its customer relationships, reduce risk, deliver outstanding service and grow profitably.



Tags : 
oracle, customer insight, customer relationship, reg